Growth to come to the Asian Superyacht Market
Brookes Bell at the Helm in Asia
Positivity from The Superyacht Show in Singapore plus a call for careful growth management.
Although in its infancy the Superyacht market in Asia is showing signs of maturing rapidly and the need for understanding the cultural differences in the way a yacht is used is paramount.
Brookes Bell adds extra science to skillset
Posted: 2nd April 2019 | Written by: OnboardOnline
Ahead of the 9th edition of the Singapore Yacht Show (11-14 April 2019), the future is undoubtedly bright for superyachting in Asia.
Head of UK, Ray Luukas featured in Trade Winds, 8 March 2019
Focus on: Asia
Can a multi-disciplinary approach to design go beyond prescriptive requirements? Original interview published on Superyacht News 28 March 2019
"If you think safety is expensive, try having an accident"
Expats used to be the driving force behind the yacht market in Asia but more and more Asian nationals are now entering the market. With offices in Singapore, Shanghai and Hong Kong, the Brookes Bell teams have witnessed growth in these three markets first hand.
Top 5 lessons to take from the cruise industry
What many Superyacht owners understandably don’t factor into their plans is a contingency for problem solving when things go wrong. When dealing with such a complex feat of design and engineering, there will undoubtedly be some darker times during Superyacht ownership – it can’t all be plain sailing.
So you want to build a better Superyacht?
Now with the size of Superyachts increasing and designs becoming ever more ambitious, and with cruise ships investing more in the quality of the onboard passenger experience – these two types of vessel are converging in a way that would not have been previously imagined.
Expanding the potential of the superyacht and its horizons throughout the superyacht lifecycle
Brookes Bell on Alternative Design for Superyachts. Often Brookes Bell are employed to work alongside the Superyacht Designer as an extra layer of expertise to help realise a design to ensure it ticks every possible box – including style, speed, comfort and safety.
In November 2018, Brookes Bell’s Superyacht Division sponsored one of the superyacht industries’ most anticipated trade events of the calendar - The Superyacht Forum at METS in Amsterdam.